Transparency
AI-generated content on this site
Many of the images and videos you see on this site were created or assisted with generative AI. In line with the EU AI Act (Article 50), we label them so you can always tell what is AI-generated at a glance.
The AI badge· Created with AI
Every AI-generated image or video carries a small, permanently visible badge in one of its corners. Hover or tap it to read the full label "Created with AI". Real, non-AI photography stays unlabelled.
Machine-readable provenance
Where our generation tools embed C2PA / Content Credentials metadata, we preserve it during export and compression so the AI origin can also be verified automatically.
Why we label
The EU AI Act requires that synthetic or AI-modified image and video content be marked in a clear and distinguishable way. The visible badge is our primary disclosure; this page and the machine-readable metadata support it.
Questions about a specific asset? Contact us and we'll clarify what was AI-generated and what wasn't.